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KMID : 1145120170150040421
Asian Journal of Beauty and Cosmetology
2017 Volume.15 No. 4 p.421 ~ p.434
Brain Recognition and Sensibility Response according to the Shape of Eyes and Eyeshadow Tone
Kim Min-Kyung

Abstract
Purpose: The aim of this study was to quantitatively evaluate the brain recognition response to the five shapes of eyes [standard eyes (SE), up-turned eyes (UE), downturned eyes (DE), small eyes (SmE), and big eyes (BE)] and to the alterations in the eyeshadow tones. Moreover, the correlation between sensibility response, five eyes shapes, and eyeshadow tones is investigated in order to be used as the scientific data of image making.

Methods: Quantitative data was extracted with a brainwave measured as a stimulus to the five shapes of eyes and eyeshadow tones. The questionnaire was organized into a semantic differential 10-point scale (?5 to 5).

Results: The relative beta power (RB), relative gamma power (RG), spectral edge frequency 50 (SEF50), and SEF90, which are activated by vigilance and stimulation, demonstrated a significant increase in UE and BE, whereas the relative alpha power (RA), which is activated by relaxation, was activated in SmE and DE. The brainwave reaction to the alterations in the eyeshadow tones activated the RB, RG, SEF50, and SEF90 from low brightness. Even if there is a little difference in the sensibility response output, then dark-grayish tone gets significantly evaluated as strong and heavy.

Conclusion: The analysis represents that sensibility can be altered by varying the eyeshadow tones for makeup, thereby suggesting that physiological and emotional reactions appear higher depending on alterations in the eyeshadow tones than on the shapes of eyes. I suppose that it can be utilized as a quantitative database sample in image rendering by extracting physiological and emotional reaction results based on the shapes of eyes and alterations in the eyeshadow tones.
KEYWORD
Brain, Recognition, Sensibility, Shapes of eyes, Eyeshadow tones
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